SEO Tools Every Industry Expert Needs.

SEO Tools Every Industry Expert Needs.

Jill Whalen commenting on SEO said this; “Even the best search engine optimizer are not magicians. They cannot simply place a site at the top of the engines when there are hundreds of thousands if not millions of others that offer the same thing and provide the same information. If they could, you would not see a whole lot more millionaire SEOs”. The subject of search engine optimization has received a lot of interest from many across the divide. A few years ago, various delegates held SES conference where they addressed the importance…Read more
The Value of Local SEO to Small Businesses

The Value of Local SEO to Small Businesses

Although Search Engine Optimization works well for large companies, it can be a challenge for small business. This does not however mean that small business cannot follow this path. The main challenge for these small companies arises from the realization that they have to compete with established brands. Larger brands have the advantage of time. Time! in the sense that such brands have been in the business for quite a long time and have goodwill among the visitors. You cannot compare a brand that has been recognized globally, prestige as well as customer…Read more
Broken link building

Broken link building

Broken link building has for sometime now been a favorite move fro many people especially those in the online marketing fraternity. Many articles have been rolled on this subject and I cannot fail to add a point in this subject mater. For many years, broken link building has been termed the most effective white hat link building strategy. A reputed link builder by the name of Russ Jones has this to say on the subject; “In particular, broken link building is appealing because the success of the campaign is directly proportional to how…Read more
Conversion Optimization Can Increase Your Bottom Line.

Conversion Optimization Can Increase Your Bottom Line.

There is only one thing that can make serious marketers awake to late hours at night.That one thing I bet is not budget planning.No not at all.Most of these marketers are awake for one reason-to plan on how to increase their page rank or coming up with better marketing campaign strategies.In this planning two points take center stage;Web improvement and mobile marketing avenues. In order to keep you bottom line up,there is only one way to go about it - Search Engine Optimization.You miss in this part you,you ruin your bottom line.If you…Read more
Using Social Media Interactions to boost SEO.

Using Social Media Interactions to boost SEO.

How do you plan your social media interactions? Try the following two plans and you will be set to have a wonderful time. The first is to have a one man mission with only a few postings done. The most laziest strategy to think of. Just circulating what your targets have already heard. The plan is more vibrant and it involves being able to learn from those ahead of you and being able to come up with a viable social strategy able to effectively engage your targeted audience. Some of the things you…Read more
Recruiting the right employee for SEO.

Recruiting the right employee for SEO.

For proper running of SEO activities you need to ensure that you have the right person(s) on board.Having the right person for the job will make work easy.The opposite is equally true.Have a novice and he will make your work unbearable. As far as advice and tips on how to select the right person is concerned,the internet is full of material to that effect.Articles have been released on how to go about this matter.With all this information in circulation,there is one point which has never been clear and I wish to bring it…Read more
How to Come up With Ideas for a Video post

How to Come up With Ideas for a Video post

For many years now many online marketers have relied on just a few techniques to build their site’s page rank.For the last few months new techniques have been discovered which will be of help in boosting your web rank.Reading an article may not be that captivating compared to watching an online video.It is not difficult to come up with video ideas.You don’t have to be a guru in this matter to post an engaging video on to your site. Let me start you up with the following ideas; •The best point to begin…Read more
Bing Tags : Larger Audience targeted

Bing Tags : Larger Audience targeted

It is now possible for you to tag your friends on Bing. Well! This is not a recent occurrence since Bing did announce it last year. Through the friend tag button you are able to tag your friends on Bing. Friend tagging allows you to expand the scope of your target hence bringing more results as far as page ranking and increasing traffic to your site is concerned. Well, what started as an experiment has gained approval and many are hooked up on Bing tagging their friends. Bing tags are being expanded. This…Read more
Making good use of PLAs.

Making good use of PLAs.

PLAs simply stands for product Listing Ads. Many people might have been caught unawares when Google announced that PLAs was had been changed from the free mode to a paid model. Well who would not have shaken by this announcement? NONE. Adjusting to this new development has been a big challenge for many marketers. Many felt Google was not offering a fair deal by requiring investors to pay for something which was initially offered free of charge. Some were wondering where to get the extra money to cater for the added expenses. Many…Read more
Search Engine Optimization-Press release.

Search Engine Optimization-Press release.

With time search engine optimization has been changing with each coming year. The main reason for this development is the state Google updates. You cannot depend on the old techniques to bring good results. Some of the archaic methods of getting your page among the top page through search engines cannot work in today's marketing strategies. There are many ways of increasing traffic to your site and helping your site rank high. Many people know about the keyword and other related strategies alone. Others have moved the game further and ventured into video…Read more